Corporate social responsibility is no longer an option; it’s a necessary part of business that is both good for society and good for business.
Society’s understanding of environmental and ethical issues is becoming increasingly sophisticated and values are changing to match. These beliefs are no longer in the margins. The majority of people now expect businesses to maintain high ethical values and make significant contributions to a sustainable future.
Businesses that fail to engage with this growing agenda risk falling out of favour with the public and being seen as out of step with current business practices. Similarly those who act purely as a public relations exercise or “greenwash” are likely to have their images tarnished.
And the business of sport is no different.
Following on from our inaugural, sold-out, Sport and Social Responsibility Summit in May 2009 this landmark event again returns for a day of insight, best practice and debate held at Cass Business School, London on March 19th 2010.
Bringing together a host of speakers detailing best practice from the largest international rights holders to small grassroots organisations the Sport and Social Responsibility summit will take a fresh look at sport and social responsibility. Topics to be covered on March 19th include:
Keep checking back to the website as new information is being added every day!
Update we can confirm the following confirmed delegates and speakers: FIFA, StreetGames, Williams F1, T.E.A.M Marketing AG, Synergy, England and Wales Cricket Board, NBA, Aegon Scotland, England Netball, Amaechi Performance Systems, The British Council, BioRegional, South Yorkshire Sport, Threepipe, University of Stirling, Deloitte, Surrey Cricket, UEFA, Brown Football Club, Football Foundation, Barclays Spaces for Sport, Experience Ltd, International Table Tennis Federation (ITTF), Let Me Play Ltd, Global Sports Alliance, NZ Consulting, Fleishman Hillard, Global Sports Alliance, Premier Rugby, Sports Aid Trust, Northgate Investments Ltd, Aviva Stadium, England World Cup Bid 2018/2022, Glasshouse Partnership, Laureus Foundation Spain, SportsAid, Bridgestone Motorsport, CCPR, Cass Business School, Action Images, Fast Track, KTB PR, Kick It Out, SPORTFIVE, St John Ambulance, Blackbird Corporte Social Responsibility Limited, the ICC, Homeless World Cup, Spirit of Soccer, SHM Ltd, Lifeworth and many more.